{"id":2955,"date":"2026-08-17T07:20:25","date_gmt":"2026-08-17T07:20:25","guid":{"rendered":"https:\/\/cooking.catherineliew.com\/?p=2955"},"modified":"2026-08-17T07:20:25","modified_gmt":"2026-08-17T07:20:25","slug":"gary-vee-predicts-the-future-of-wine","status":"publish","type":"post","link":"https:\/\/cooking.catherineliew.com\/?p=2955","title":{"rendered":"Gary Vee Predicts the Future of Wine"},"content":{"rendered":"<p>Before Gary Vaynerchuk became known around the world as GaryVee, he built his first audience talking about wine.<\/p>\n<p>In this special episode of Got Somme, Gary returns to his roots for a conversation with Angus O\u2019Loughlin and Master Sommelier Carlos Santos about wine, business, collecting and where the global wine market could be heading next.<\/p>\n<p>Gary explains why he believes wine buyers currently have more power than producers, with oversupply creating extraordinary opportunities to purchase premium bottles for a fraction of their traditional prices.<\/p>\n<p>He reveals the remarkable deals he is seeing from Australia and New Zealand, including Barossa Shiraz, Margaret River Chardonnay and Central Otago Pinot Noir, and explains why this could be one of the greatest wine-buying periods he has experienced in 35 years.<\/p>\n<p>Gary predicts that blockchain technology could allow collectors to buy, sell and trade ownership of physical bottles without repeatedly moving them between warehouses. The wine could remain safely stored under temperature-controlled conditions until its owner chooses to redeem it.<\/p>\n<p>It is a prediction Gary believes people will return to in ten years.<\/p>\n<p>IN THIS EPISODE<br \/>\nGary Vee discusses:<\/p>\n<p>\u2022 Discovering wine while working in his family\u2019s liquor store<br \/>\n\u2022 Building Wine Library and becoming an early wine creator on YouTube<br \/>\n\u2022 How Wine Library TV challenged the pretension surrounding wine<br \/>\n\u2022 Learning to enjoy wine as a consumer instead of an operator<br \/>\n\u2022 Why Gary believes the current market strongly favours wine buyers<br \/>\n\u2022 Premium Australian and New Zealand wines being heavily discounted<br \/>\n\u2022 Using wine dinners to build stronger business relationships<br \/>\n\u2022 Why a brilliant $15 wine can be more exciting than a famous label<br \/>\n\u2022 The value and humility of blind wine tasting<br \/>\n\u2022 How Australian Shiraz and Chardonnay have evolved<br \/>\n\u2022 Why buttery, oaky Chardonnay may be returning<br \/>\n\u2022 How NFTs and blockchain could change fine wine ownership<br \/>\n\u2022 The future of wine collecting and temperature-controlled storage<br \/>\n\u2022 Building Empathy Wines and selling it earlier than planned<\/p>\n<p>GUEST<br \/>\nGary Vaynerchuk, GaryVee<\/p>\n<p>Instagram: @garyvee<br \/>\nYouTube: GaryVee<br \/>\nWine content: Wine Library TV<\/p>\n<p>Shop the RIEDEL range here:<br \/>\nhttps:\/\/www.riedel.com\/en-au<br \/>\nAustralian listeners can get 25% off at checkout using the code: GOTSOMME<\/p>\n<p>Gary Vee, GaryVee, Gary Vaynerchuk, Gary Vaynerchuk wine, Gary Vee wine, Gary Vee interview, Gary Vee podcast, Wine Library TV, WineText, Empathy Wines, wine podcast, Australian wine, wine investing, wine collecting, fine wine, wine market, wine bargains, wine business, blockchain wine, NFT wine, future of wine, Master Sommelier, Carlos Santos, Angus O\u2019Loughlin, Got Somme, Barossa Shiraz, Margaret River Chardonnay, Central Otago Pinot Noir<\/p>\n<p>#GaryVee #GaryVaynerchuk #WinePodcast #WineBusiness #AustralianWine #WineCollecting #FineWine #WineLibraryTV #GotSomme<\/p>\n<p>Gary Vee wine<br \/>\nGary Vaynerchuk wine<br \/>\nGary Vee wine podcast<br \/>\nGary Vaynerchuk podcast<br \/>\nGary Vee interview<br \/>\nGary Vee Wine Library<br \/>\nWine Library TV<br \/>\nGary Vee Australian wine<br \/>\nGary Vee NFTs<br \/>\nGary Vee blockchain<br \/>\nGary Vee wine collecting<br \/>\nGary Vee wine investing<br \/>\nGary Vee Empathy Wines<br \/>\nGary Vee WineText<br \/>\nfuture of wine<br \/>\nwine market 2026<br \/>\nwine buyer\u2019s market<br \/>\nbest-value wine<br \/>\nAustralian wine podcast<br \/>\nMaster Sommelier podcast<br \/>\nwine business podcast<br \/>\nNFT wine ownership<br \/>\nblockchain wine collecting<br \/>\nfine wine collecting<br \/>\nAustralian Shiraz<br \/>\nMargaret River Chardonnay<br \/>\nBarossa Shiraz<br \/>\nCentral Otago Pinot Noir<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Before Gary Vaynerchuk became known around the world as GaryVee, he built his first audience talking about wine. In this [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":2956,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2955","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cooking.catherineliew.com\/?p=2955\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gary Vee Predicts the Future of Wine - Cooking, Food and Wine\" \/>\n<meta property=\"og:description\" content=\"Before Gary Vaynerchuk became known around the world as GaryVee, he built his first audience talking about wine. 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